When choosing underwear, most men focus on comfort, fit, and fabric—and that's perfectly normal. But there's one thing you shouldn't overlook: the packaging.

Attractive packaging is more than just aesthetically pleasing. It reflects a brand's attention to detail and the overall quality of the product. A clean, well-designed box suggests that the contents inside were made with the same care.

It also elevates the experience. Opening a stylish box to reveal neatly packaged, premium cotton underwear feels different—it feels like you've bought something durable, not something disposable.

And if you're giving it as a gift? Even better. The right packaging makes it feel more personal, thoughtful, and luxurious.

At Velvo, we place as much importance on packaging as we do on the underwear itself. Our three-pack cotton stretch underwear comes in a stylish protective box—convenient for storage, gifting, and making a fresh, clean first impression.

So, yes, packaging matters. Because details matter—especially when it's the first layer you wear every day.